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Privacy Policy

LAST UPDATED: 14 AUGUST 2026

Age of Instinct respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how information is collected, used and protected when you use the Age of Instinct website, AoI Tabletop Online, associated services, or contact us.

For the purposes of this policy, “Age of Instinct”, “we”, “us” and “our” refer to the Age of Instinct business operated by D P Jamieson as a sole trader in the United Kingdom.

1. Information We May Collect

Depending on how you use our services, we may collect:

  • Your name
  • Email address
  • Account and login information
  • Subscription type and subscription status
  • Transaction and payment-related information
  • Information you voluntarily provide when contacting us
  • Information relating to bookings or enquiries for Age of Instinct events or corporate experiences
  • Technical information such as browser type, device information, IP address and basic usage information
  • Information stored within your AoI Tabletop Online account where necessary to provide the service

We aim to collect only the information reasonably necessary to operate and improve our services.

2. Payment Information

Where payments are processed through a third-party payment provider, payment card or banking information may be collected and processed directly by that provider.

Age of Instinct does not intend to store complete payment card details on its own systems. Payment providers may process personal information according to their own privacy policies and legal obligations.

3. How We Use Your Information

We may use your personal information to:

  • Create and manage your account
  • Authenticate users and keep accounts secure
  • Provide access to AoI Tabletop Online
  • Manage GM subscriptions
  • Process purchases and payments
  • Provide free Player accounts
  • Manage event and corporate experience bookings
  • Respond to enquiries and support requests
  • Send important service-related communications
  • Maintain the security and reliability of our services
  • Prevent fraud, misuse or unauthorised access
  • Improve our website, application and services
  • Maintain appropriate financial and business records
  • Comply with legal and regulatory obligations

Where marketing communications are offered, you will be able to unsubscribe from them.

4. Our Lawful Bases

Under UK data protection law, we must have a lawful basis for processing personal information. Depending on the circumstances, we may rely upon:

  • Contract — where processing is necessary to provide a service you have requested, such as maintaining your account or providing a paid subscription.
  • Legal obligation — where information must be retained or processed to meet legal, accounting or regulatory requirements.
  • Legitimate interests — where processing is reasonably necessary to operate, secure, administer or improve Age of Instinct and our services, provided those interests do not override your rights.
  • Consent — where we specifically ask for your permission, including where consent is required for certain marketing or non-essential cookies.

5. Sharing Your Information

We do not sell your personal information.

We may share information with trusted third-party service providers where reasonably necessary to operate Age of Instinct, including providers involved in:

  • Website and application hosting
  • Account authentication
  • Database and infrastructure services
  • Payment processing
  • Email and communications
  • Analytics
  • Security and fraud prevention

These providers may only receive the information necessary for the relevant service and may have their own legal obligations regarding the information they process. We may also disclose information where required by law or where reasonably necessary to protect our legal rights, our users or the security of our services.

6. International Data Transfers

Some service providers used by Age of Instinct may process information outside the United Kingdom. Where personal information is transferred internationally, we will take appropriate steps to ensure that the transfer is handled in accordance with applicable UK data protection law.

7. How Long We Keep Information

We keep personal information only for as long as reasonably necessary for the purpose for which it was collected. Different information may therefore be retained for different periods.

For example, account information may normally be retained while an account remains active, while certain transaction and financial records may need to be retained for longer periods to meet legal, accounting or tax requirements. Information that is no longer required will be deleted, anonymised or otherwise securely disposed of where reasonably practicable.

8. Cookies and Similar Technologies

The Age of Instinct website and services may use cookies or similar technologies. Some cookies may be strictly necessary for functions such as account authentication, security and maintaining user sessions. Where non-essential cookies are used, appropriate information and consent options will be provided where required by law.

9. Security

We take reasonable technical and organisational measures to protect personal information from unauthorised access, disclosure, alteration, loss or misuse. However, no internet-based service can guarantee absolute security. You are responsible for keeping your account password and login credentials confidential.

10. Your Data Protection Rights

Depending on the circumstances, UK data protection law may give you rights including the right to:

  • Request access to personal information we hold about you
  • Ask us to correct inaccurate information
  • Ask us to delete information in certain circumstances
  • Ask us to restrict certain processing
  • Object to certain processing
  • Request transfer of certain information
  • Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the details below. We may need to verify your identity before fulfilling certain requests.

11. Children's Privacy

Age of Instinct is not intended to knowingly collect personal information from children where parental or guardian consent would legally be required. If we become aware that personal information has been collected from a child contrary to applicable law, we will take appropriate steps to remove it.

12. Futurestars Charity

Age of Instinct intends to donate 15% of its profits to Futurestars, supporting its charitable work in Ghana. This commitment is made and administered by Age of Instinct. Customer personal information is not shared with Futurestars simply because a purchase or subscription contributes towards this commitment.

13. Changes to This Policy

We may update this Privacy Policy as Age of Instinct and its services develop or where legal requirements change. The latest version will be published on our website with its updated revision date.

14. Contact Us

For privacy questions or requests, contact:

Age of Instinct — D P Jamieson, Sole Trader
Email: hello@ageofinstinct.co.uk
Website: ageofinstinct.co.uk

You also have the right to raise a complaint with the Information Commissioner's Office (ICO) if you are unhappy with how your personal information has been handled.